Shuswap Launch-a-Preneur named one of B.C.’s best community projects

A collaborative program that helps Shuswap entrepreneurs launch their bright ideas received a boost of its own this month when it was named one of the top community projects in the province.

The Shuswap Launch-a-Preneur program received the Community Project Award at the 2017 BC Economic Development Awards in Victoria last Tuesday, June 13. The prestigious awards honour organizations and individuals for their efforts in creating positive change in urban, suburban, and rural communities.

Launch-a-Preneur is a joint project hosted by Okanagan College, the College’s Enactus team, Community Futures Shuswap and the Salmon Arm Economic Development Society. The popular program provides support, resources and mentorship to assist individuals with a business idea to successfully launch in the Shuswap.

“The most powerful part of this program is how it brings the community together to support and encourage local entrepreneurs,” says Andrew Klingel, a professor with the College’s School of Business who also serves as a faculty advisor to Enactus OC. “It’s exciting to see all the new business ideas and watch how the community rallies around them.”

May marked the fourth season for Launch-a-Preneur, which runs every other year. It includes both a workshop series and a final event night, which gives teams the chance to pitch their ideas to a panel of judges.

This year 10 teams competed in front of a sold out crowd of 285 people at the Salmar Classic Theatre. Six teams took home more than $36,000 worth of prize packages designed to help them launch or grow their businesses. First place went to the team from WineBox Sweets Co., who also garnered People’s Choice.

Over the past four years, nearly $100,000 in prizes have been donated by local sponsors. That investment has allowed the project to continue to grow and support more entrepreneurs each year.

“Community support for the program has been overwhelming from day one,” explains Lana Fitt, Economic Development Manager for the Salmon Arm Economic Development Society and one of the event’s organizers. “And the ripple effect of that support has been deeply felt by the many entrepreneurs who have participated over the years. We are very proud to receive this award. It’s an honour to be recognized among some of B.C.’s best economic development efforts.”

This year marks the 27th year that the BC Economic Development Association (BCEDA) has presented these awards. There are two categories, Community Project Award and Marketing Innovation Award, with two awards bestowed in each category – one award for a project serving a population less than 20,000 and one for a population more than 20,000. Shuswap Launch-a-Preneur took home the award for population under 20,000, while the City of Prince George’s Economic Development department took home the hardware for population more than 20,000.

Buoyed by the award and another round of positive feedback following Launch-a-Preneur’s fourth season, organizers expect the event to continue – and that the ripple number of businesses launched will likewise continue to expand.

“The value of the Launch-a-Preneur program can clearly be defined by the number of participants who have successfully launched their businesses in the Shuswap,” says Rob Marshall, Executive Director for Community Futures Shuswap. “Community Futures is pleased to be part of a program that engages community members on so many levels and we proudly stand with our partners in accepting the Community Project Award.”

More information about Launch-a-Preneur is available at

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