RV rental website expands into Okanagan

RV rental website expands into Okanagan

Wheel Estate connects RV owners and potential renters

Six years ago, Chad Ball wanted to go on an RV vacation.

Seeking an escape from the stress of a downturn in the Alberta construction industry, in which he worked as a project manager in the home building industry, Ball and his wife Cherie wanted to go camping in the Rocky Mountains as an inexpensive getaway option.

But when they inquired with local RV dealers, the Okotoks couple learned it would cost almost as much as a beach vacation.

So they talked to a neighbour about renting his trailer, but that idea was shot down because of the additional insurance required by the owner.

In the end, the two borrowed a trailer from a friend, taking note along the trip of how many trailer and motorhomes sat idle in people’s driveways or sat dormant in storage lots.

Related: Viability of private campsites threatened

The impression of that experience inspired Ball and his wife to create a new online sharing economy startup called Wheel Estate, an online marketplace that connects RV owners with people looking for an affordable camping vacation—call it an Airbnb version for campers.

The service was launched in Alberta last year because it is home to 350,000 camping rigs.

Camping at Kekuli Bay between Vernon and Kelowna. Photo: Contributed

“Alberta is the province with the most RV owners in Canada and the next biggest markets are in B.C. and Ontario, which we are focusing more on expanding into this year,” Ball said.

The concept is simple—the website connects RV and trailer owners willing to rent their vacation rigs to earn extra income with people looking for an affordable camping vacation.

The initial launch with 30 trailers for rent has now escalated to more than 600, with Ball’s idea to make Wheel Estate a nation-wide service.

“There are some similar models in Ontario but nobody has come up with this idea for across Canada,” he said.

“From an RV owner’s perspective, they are seeing this as an opportunity to earn extra income for something on average is used 14 days out of the year and sits idle the rest of the time. It has started what I call rentpreneurs, people who see the value in buying more than one trailer and offering them for rent through our website.”

But great business ideas can sometimes struggle to reach fruition, and Ball says Wheel Estate had one major stumbling block—insurance coverage.

“We couldn’t find any insurance underwriters to see the financial feasibility of what we wanted to do, and for people to get the extra insurance privately was just too expensive,” Ball said.

“We then got a lucky break whey Lloyd’s of London expressed an interest but it ultimately took about four years for that to get ironed out to where we could launch the company last year.”

As the connecting element, Ball said Wheel Estate controls the money transaction, holding back the fee to trailer owners for 48 hours after pickup to ensure their obligations were delivered on, and not releasing the security deposit for 48 hours after the trailer’s return to account for any potential damages.

And they encourage both parties to share their stories online for the knowledge and awareness benefit of others.

The company also forged a relationship with the RV roadside assistance service Coach-Net to provide help if renters get into trouble on the road, whether it be mechanical or how to work a camping unit’s given features.

Ball said the RV sales industry has been somewhat cool initially to their website service, in part because it competes with a given dealership’s own rental business and people may shy away from investing in a new trailer or motorhome.

“We are disruptive by nature in that we are changing what has been an established norm of how things work, but we don’t feel this is a zero sum game. The RV dealers don’t have to lose in order for us to win,” Ball said.

He feels the more opportunity people have to access a camping vacation, the better the chance they would be motivated to ultimately buy their own trailer or RV unit, particularly if they can earn rental income from it.

“It’s not really about trailers so much as it is people making connections with one another and what that can mean to people’s lives,” he said.

To report a typo, email: edit@kelownacapnews.com.


@BarryGerding
barry.gerding@blackpress.ca

Like us on Facebook and follow us on Twitter.

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Canadian poet Wali Shah, former NHL’er Corey Hirsch, author, activist and empowerment coach Ashley Bendiksen, and successful Salmon Arm entrepreneur Missy MacKintosh are among the guest speakers participating in the Shuswap Youth Launch event on Thursday, Feb. 25. (Shuswap Youth Launch image)
Shuswap youth excited to launch inspiring virtual event

Corey Hirsch, Wali Shah, Missy MacKintosh among guest speakers

A logging truck spilled its load on Squilax-Anglemont Road after failing to negotiate a shard corner on Jan. 19. (Google Maps image)
Logging truck loses load, blocks traffic in North Shuswap

Jan. 19 incident on Squilax-Anglemont Road obstructed traffic for several hours

Interior Health reported 91 new COVID-19 cases in the region Jan. 20, 2021 and three additional deaths. (Jennifer Smith - Morning Star)
95 new COVID-19 cases in Interior Health, two deaths

Another member of Vernon’s Noric House has passed

Home Owner Grant applications will no longer be done through the City of Salmon Arm's property tax notices. (File photo)
City of Salmon Arm no longer handling Home Owner Grant applications

B.C. government to open to new online system for grant applications

The Greater Vernon Ringette Association is one of six Vernon sports groups benefitting from B.C.’s Local Sport Relief Fund. (Morning Star file photo)
Relief funds keep Okanagan in the game

Clubs at risk of closure due to inability to offer programs and fundraise

Businesses continue to struggle under COVID-19 restrictions as the pandemic reaches the one-year mark. (B.C. government)
Another 564 COVID-19 cases, mass vaccine plan coming Friday

15 more deaths, community cluster declared in Williams Lake

Homeless man lying on the bench. (File photo)
Temporary emergency shelter opens in Central Okanagan

The shelter, located at the former location of Tree Brewing, will offer 38 beds

Kelowna Mayor Colin Basran said the city won’t look at changing its policy regarding automatic cost of living pay bumps for himself and city councillors, despite the COVID-19 pandemic. (File)
Kelowna won’t look at nixing automatic pay raises for council, mayor

Mayor Colin Basran said the raise is minuscule, won’t look at changing policy amid residents’ COVID struggles

A specialized RCMP team is investigating a suspicious trailer, which might have connections to the illicit drug trade, found abandoned outside a Cache Creek motel. (Photo credit: <em>Journal</em> files)
Police probe U-Haul trailer linked to illicit drugs left outside Cache Creek motel

Hazardous materials found inside believed to be consistent with the production of illicit drugs

Premier John Horgan leaves the podium following his first press conference of the year as he comments on various questions from the media in the Press Gallery at B.C. Legislature in Victoria, B.C., on Monday, January 13, 2020. THE CANADIAN PRESS/Chad Hipolito
Interprovincial travel restrictions a no-go, Horgan says after reviewing legal options

The B.C. NDP government sought legal advice as concerns of travel continue

Kevin Lee Barrett is charged with attempted murder and aggravated assault. (Facebook)
Court hears of victim’s injuries in West Kelowna attempted murder trial

Two-week-long trial continues for Kevin Barrett, accused of trying to kill mother in West Kelowna

Robert Riley Saunders. (File)
Disgraced Kelowna social worker faces another class-action lawsuit

Zackary Alphonse claims he was not informed of resources available to him upon leaving government care

A mother hold hands with her daughter while sharing about her struggles with addiction during Overdose Awareness Day. (Jesse Major/Black Press file)
Overdose and suicide support group starts in Penticton

Penticton was one of the province’s communities hardest hit by the overdose crisis in 2020

The steel mills in the Hamilton waterfront harbour are shown in Hamilton, Ont., on Tuesday, October 23, 2018. THE CANADIAN PRESS/Nathan Denette
Dyer: Stay the course on Carbon pricing

Kristy Dyer has a background in art and physics and consulted for Silicon Valley

Most Read