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Our Team

Andrea Horton - Publisher

Andrea Horton
Andrea began her career in the newspaper industry in 2007 as a reporter with The Free Press in Fernie, B.C. In 2017, she relocated to Salmon Arm to work as the publisher of the Salmon Arm Observer.

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Jen Zielinski - Bureau Chief of B.C. Interior South Division (She/Her)

Jen Zielinski
Graduated from the broadcast journalism program at BCIT. Also holds a bachelor of arts degree in political science and sociology from Thompson Rivers University.

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Lachlan Labere - Editor

Lachlan Labere
Editor of the Salmon Arm Observer, Shuswap Market, and Eagle Valley News. I'm always looking for new and exciting ways to keep our readers informed and engaged.

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Rebecca Willson - Multimedia Journalist (She/Her)

Rebecca Willson
I took my first step into the journalism industry in November 2022 when I moved to Salmon Arm to work for the Observer and Eagle Valley News. I graduated with a journalism degree in December 2021 from MacEwan University in Edmonton.

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Laura Lavigne - Multimedia Marketing Specialist

Laura Lavigne
I moved to Silver Creek from Ontario in 1997 with my family. In 2004, I started my journey at the Salmon Arm Observer as the Circulation Manager and later transitioned into Advertising Sales two years later.

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Melissa Ramstad - Admin Co-ordinator / Circulation Manager

Melissa Ramstad
I started with the Observer in January 2022 and manage daily operations, including the front desk and circulation for the Salmon Arm Observer.

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Brian Gold - Regional Circulation Manager