Skip to content

Our Team

Andrea Horton - Publisher

Andrea Horton
Andrea began her career in the newspaper industry in 2007 as a reporter with The Free Press in Fernie, B.C. In 2017, she relocated to Salmon Arm to work as the publisher of the Salmon Arm Observer.

Read More

Jen Zielinski - Bureau Chief of B.C. Interior South Division (She/Her)

Jen Zielinski
I am a broadcast journalism graduate from BCIT and hold a bachelor of arts degree in political science and sociology from Thompson Rivers University. I enjoy volunteering with local organizations, such as the Okanagan Humane Society.

Read More

Lachlan Labere - Editor

Lachlan Labere
Editor of the Salmon Arm Observer, Shuswap Market, and Eagle Valley News. I'm always looking for new and exciting ways to keep our readers informed and engaged.

Read More

Rebecca Willson - Multimedia Journalist (She/Her)

Rebecca Willson
I took my first step into the journalism industry in November 2022 when I moved to Salmon Arm to work for the Observer and Eagle Valley News. I graduated with a journalism degree in December 2021 from MacEwan University in Edmonton.

Read More

Laura Lavigne - Multimedia Marketing Specialist

Laura Lavigne
I moved to Silver Creek from Ontario in 1997 with my family. In 2004, I started my journey at the Salmon Arm Observer as the Circulation Manager and later transitioned into Advertising Sales two years later.

Read More

Melissa Ramstad - Admin Co-ordinator / Circulation Manager

Melissa Ramstad
I started with the Observer in January 2022 and manage daily operations, including the front desk and circulation for the Salmon Arm Observer.

Read More

Brian Gold - Regional Circulation Manager